General Interest

Slow, painful collapse of the social media fantasy

by Bob Hoffman (@adcontrarian), San Francisco Bay  Date posted: February 14, 2014 It was going to change business forever. It was going to make traditional advertising irrelevant. It was going to revolutionise marketing. It was social media marketing. And it’s been...

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Sustainability at the heart of business

By: Justin Smith, Woolworths Good Business Journey manager It's not often that a South African company is recognised by the World Economic Forum as one of the top sustainability champions of the developing world. Or to be named the World Responsible Retailer three...

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How Do We Hardwire Sustainability Into Business?

by Daniel Aronson While there are myriad perspectives on sustainability and corporate responsibility, each with its own unique value, I often find myself focusing on sustainability’s operational aspects: What can we do to increase the pace at which belief in...

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Where Should the ‘Responsibility’ in CSR End?

By Thomas Kolster, author of Goodvertising When a factory building in Bangladesh collapses, people start waving their Corporate Social Responsibility (CSR) banners, much in the same way heat waves or heavy rains remind us of climate change, only to be all but...

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How To Stop People Littering

A comprehensive review of littering behaviour was conducted by Schultz and colleagues in 2011. They observed nearly 10,000 adults and found that 17% of “disposal behaviours” were littering. Cigarettes are our most littered item –an astounding 65% of cigarettes were...

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Art for Sustainability

By Joe Zammit-Lucia  A rational, data-driven approach won’t be sufficient to drive a sustainable future. We need more emotional engagement. “Our failure to address environmental issues is not a failure of information but a failure of imagination.” This comment came...

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New book from Cradle-to-Cradle authors

‘The Upcycle’ is as ambitious as such classics as Rachel Carson’s Silent Spring—but its mission is very different. McDonough and Braungart want to turn on its head our very understanding of the human role on earth: Instead of protecting the  planet from human impact,...

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High Sustainability firms dramatically outperform

High Sustainability firms dramatically outperformed the Low Sustainability ones in terms of both stock market and accounting measures. However, the results suggest that this outperformance occurs only in the long term. Managers and investors who are hoping to gain a...

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Writing About Slow Violence

Writing About Slow Violence by Amitava Kumar  in the Huffington Post A few years ago, when the Nobel Prize for Literature was awarded to J.M. Coetzee, it was striking how many commentators, including the members of the Nobel Prize Committee, referred to Coetzee's...

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Woolworths, recycling and design

In a presentation to a PETCO ‘Design for Recycling’ workshop recently,  Kiril Dimitrov from Woolworths flagged some key customer concerns around the environment and oil reserves, recyclability and biodegradability of packaging amongst others. He noted that consumers...

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Encouraging Responsible Recycling

There is a large body of research looking at the question of why we do or don’t recycle. While the results of this research vary widely, a few key things emerge. Firstly, our attitude toward the environment is not a big factor in whether or not we recycle.  For...

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Promoting sustainable behaviour means more than clever slogans

If done right, promoting sustainable behaviour can mean so much more than a clever slogan or an appeal for people to do their bit – it can be a political act in itself, says Adam Corner. If it were possible to solve climate change overnight through new technologies,...

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Self-contained edible packaging

Self-contained edible packaging has been developed to reduce plastic and paper waste. Small particles of chocolate, dried fruit, nuts and seeds are used to make a nutritional gelatinous skin or ‘WikiCell’ that protects food products such as yogurt, ice cream, juice or...

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Green growth: is there such a thing?

For green growth to be a reality, there needs to be a paradigm shift in the way that governments, the private sector and consumers think about resources. More here.

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SC Johnson Sustainable Behavior Change Program

SCJohnson, one of the world’s biggest household brands company is beginning a research project on how to inspire behavior change around sustainable choices. Over the next five years, the SC Johnson Sustainable Behavior Change Program will bring together academics,...

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Throwaway Economy Headed for Junk Heap of History

Adapted from World on the Edge by Lester R. Brown. Full book available online at  http://www.earth-policy.org/book_bytes/2012/wotech8_ss5 July 12, 2012 In their book Cradle to Cradle: Remaking the Way We Make Things, American architect William McDonough and German...

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Ogilvy Earth South Africa Survey 2011

The results of the Ogilvy Earth South Africa Survey 2011 emphasise the importance of organisational reputation and show, amongst other things, the following: 85% of respondents would boycott a company or brand if they suspected it was acting in an irresponsible or...

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