Embedding Sustainability in an Organisational Culture
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A presentation by Jess Schulschenk presented at the UCT Graduate School of Business, March 2015

Western Cape Government Green Economy Strategy Report 2014
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This document sets out indicators, aims and achievements of the provincial government’s green economy strategy.

The Evolutionary Bases for Sustainable Behavior: Implications for Marketing, Policy, and Social Entrepreneurship
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An Analysis Of The State Of Green Business In The South African Retail Sector.  Download PDF (385KB)

‘Motivating Millions’ Behaviour Change Research Survey

What do people mean by sustainable behaviour change? What are the external issues that are seen to be key for long-term success? What behaviours are people trying to change, and which strategies are being used? Whose responsibility is it to encourage people to act sustainably? This major UK research study partnered by the Guardian and the Corporate Culture consulting group  shows that sustainable behaviour change is an important strategy in achieving long-term success. It indicates that leaders see that the only way to achieve real change is through evidence-based strategies.

“Individual responsibility has to be the most  important element that complex and mature societies may find themselves ignoring at their peril. Individuals need to be responsible to take matters into their own hands and do something for themselves, alongside the structures that others create.”  Lady Susan Rice, Managing Director, Lloyds Banking Group.

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Western Cape Green Economy Strategy

The Western Cape has its own Green Economy Strategy which aims to guide the province in leading the green economy movement in Southern Africa. Download the 2015 strategy here:

2052 – A Global Forecast for the Next Forty Years

Jorgen Randers, an author of the ‘Limits to Growth’ a landmark book of the environmental movement was in Cape Town recently courtesy of the Cambridge Programme for Sustainability Leadership. He presented the main findings of his new book ‘2052 – A Global Forecast for the Next Forty Years’ at the Engen headquarters in Cape Town.

Download his presentation here

“Facts play only a partial role in shaping people’s judgment. Emotion is often far more important”

There is mounting evidence that the dominant model of human decision-making is extremely incomplete. According to this model we imagine ourselves, when faced with a decision, to be capable of dispassionately assessing the facts, foreseeing probable outcomes of different responses, and then selecting and pursuing an optimal course of action.

As a result, many approaches to campaigning still adhere to the conviction that ‘if only people really knew’ the true nature or full scale of the problems which we confront, then they would be galvanised into demanding more proportionate action.

This understanding of how people reach decisions is very incomplete. There is mounting evidence that facts play only a partial role in shaping people’s judgment. Emotion is often far more important . It is increasingly apparent that our collective decisions are based importantly upon a set of factors that often lie beyond conscious awareness, and which are informed in important part by emotion – in particular, dominant cultural values….

Download the full report: Common Cause: The Case for Working with our Cultural Values”,  September 2010  by Tom Crompton, Change Strategist at WWF-UK

Promoting environmental behaviour in the workplace: A survey of UK organisations. March 2012
By Dr. Lara Zibarras, Helen Judson & Claire Barnes

This research examines the green initiatives currently being used by organisations, where responsibility lies for the implementation and management of green initiatives, and which methods organisations have been using to encourage staff to behave in a pro-environmental way.

The report also explores whether organisations have evaluated the effectiveness of their environmental initiatives in encouraging employee environmental behaviour; the perceived facilitators and barriers to effective environmental practices within the organisation, and the role of organisational culture.

Download the full report here: Promoting environmental behaviour in the workplace: A survey of UK organisations

Sustainable behaviour change – one community at a time.

Advocacy organisations, deep green proselytisers and idealists can and must continue to shout from the roof tops to tell all who will listen to change their ways.

But it comes down to earth as it were when,  a local government department wants to put ratepayers money into a pro-environmental behaviour change programme that requires contractors to get people living in a given area or suburb  to lessen their use of energy or water, or to recycle their waste.

This is about practical behaviour change on the ground.  It’s about designing programmes that can foster and enable the necessary changes and then measure them.

Download the presentation given at the Sustain our Africa Summit.

United Nations Green Economy Report

The definitive global summary of what the green economy is, what it covers, who is involved and where the opportunities are.

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Environmental Leader’s 2012 Insider Knowledge Report.

This provides lessons learned from corporate environmental, sustainability and energy decision-makers. Executives from Ford,  3M, Wal-Mart, McDonald’s, Unilever, Yahoo, Nike,  Xerox, and over 100 other enterprises contributed to the report.

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National Domestic Waste Collection Standards

These set standards for South African municipalities in providing waste collection services, and prioritise at-source separation of recyclable materials. Also included are guidelines to frequency of collection, receptacles, vehicles etc.

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