Blog

Changing Behaviour to Make Recycling a Way of Life

Our vulnerability to dwindling natural resources is hitting home. Look no further than Cape Town. Citizens there are in a race against time to save as much water as possible in the hope that winter rainfall will be more plentiful than last year when poor rains left the region’s dams almost half empty.

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Making Green More Macho

From: Solutions magazine Volume 3 | Issue 4 | Page 25-29 | July 2012 By Edwin R. Stafford, Cathy L. Hartman   “It’s kind of embarrassing,” Emmanuel of Oakland, California, responded when asked about carrying a reusable shopping bag. “It looks like a man-purse.”1...

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Coke UK statement supports bottle deposit schemes

Twenty years ago, getting a cash deposit back for an empty beverage bottle you returned to the shop was standard practice. Then mainly because it was seen as an administrative hassle for producers and space problem for retailer, many bottle deposit schemes were...

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Sustainability gives business a higher purpose

One benefit of sustainability which is not so often discussed is that it can give the organisation a sense of purpose. We can have all the goals and strategies in place, but it is a strong sense that there is a reason for existing beyond making money which often separates good from exceptional companies.

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Mergence moving to carbon neutrality

Mergence is a Cape-based investment management company with a strong ESG (environmental, social and governance) policy. It has placed substantial investments into renewable energy generation projects in South Africa, totally some R5 billion to date. Seeking guidance...

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Helping Sanlam Recycle

Sanlam is one of the leading life insurance companies in the country with a strong sustainability drive. GreenEdge has been appointed to devise and help implement  a communication and behavior change strategy for increasing staff participation in recycling at the...

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Youth Jobs in Waste Awareness

The national Department of Environmental Affairs (DEA) is funding a Youth Jobs in Waste programme which upskills young people drawn from local communities on the important tasks of addressing waste and recycling. GreenEdge along with Amazon Media  are working with...

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Insights from our separation@source recycling research

Municipalities have a key role to play in reducing waste to landfill by providing recycling options for residents. To learn how well some municipalities are diverting waste and increasing recycling, GreenEdge initiated and received funding from the  PlasticsSA...

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Overstrand Recycling Behaviour Change Materials

Overstrand Municipality includes Hermanus and several other small towns on the south western Cape coast. National civil engineering consultants Jeffares & Green asked GreenEdge to help the municipality update and redesign the pamphlets which encourage residents to...

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Mitchell’s Plain school recycling gets moving

Mitchell's Plain Primary  No 1 launched its school recycling programme on 10 September 2014. The programme has been designed and facilitated by GreenEdge Communications with the support of financial services provider Metropolitan.  It aims to raise learners’...

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Rural women entrepreneurs receive Green Economy training 

Women SME entrepreneurs in Knysna and Tulbagh took part in a day-long workshop in August  2014 on business empowerment and development  with  a focus on growing with the Green Economy. Held as part of Women’s Month, the workshops were run by specialist consultancy...

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Talkin’ ‘bout a waste revolution

Published in ReSource magazine, November 2014
In recent years, the South African government has passed a series of laws which are fundamentally changing the landscape of the waste and recycling industry. These laws – the National Environmental Management: Waste Act and its amendments – have set the scene for wholesale regulatory and institutional reform of the multi-billion rand industry which employs people and delivers jobs by the tens of thousands. “We are standing…

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Getting the messaging right for sustainable behaviour change

Ever wonder why everyone isn’t living and acting in a way that’s more in harmony with the environment, our life-support system?  Even when the evidence of our rapacious behaviour is plain for all to see? A new social science is providing sobering lessons about our...

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Greening is set to be a big part of the future economy

The impact of the industrial economy on the natural ecosystems which sustain us and all life on Earth, has been immense. Reducing this impact is not only an ethical issue, it is in our long-term interest as a species. The realisation of how destructive the pursuit of...

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Moving from the choir to the congregation

One of the debates that’s starting to get bigger as ‘green’ mainstreams is whether calling products green or positioning brands as green actually works to prevent them from going mainstream. Because by now, the ‘choir’ are all fully green, but the ‘congregation’ i.e....

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